UX Strategy

Digging into a business model to unearth unexplored digital revenue enablers

I find these nuggets in the form of experience innovation mostly in optimised customer journey routines across multiple touchpoints (desktop, mobile and pad). But also in smart feature add-ons, or in overall better usability. Especially on key e-commerce and sign-up screens, small UX changes can mean substantial revenue gain.

Here is  a small selection of strategy or feature Ideas. I’m always experimenting with better forms of presentation outside of the standard PPT that increase client adoption of new or optimised revenue enablers, so these strategies take on many forms, even poster size.